Inner Circle Member Spotlight: Interview with Sharon Ella from Ella & Co Creative

Leaving behind a long-term career can feel like stepping into the unknown, especially when you’ve spent decades in the same industry. But sometimes, what you’re stepping away from is the very thing that gives you the strength and skills to build something new.

In this episode of Seed to Success, host Adrienne Donnelly chats with Sharon Ella, Canva designer, social media manager, and founder of Ella & Co Creative. Sharon is also a much-loved member of the Inner Circle. After over 30 years in banking, she decided to rewrite her story from the ground up. With a self-taught Canva toolkit and a whole lot of determination, Sharon has built a thriving creative business helping service providers show up online with clarity and confidence.

This conversation is honest, uplifting and full of the kind of perspective that only comes from starting over and finding your way by doing. Whether you’re wondering what’s next or just want to feel less alone in your business journey, you’ll find something here that lands.

You’ll hear about:

🌱 How Sharon went from redundancy to reinvention and found purpose in her pivot

🌱 The surprising way she landed her first dream client and leaned into her niche

🌱 What she’s learned about boundaries, pricing and walking away from the wrong fit

🌱 The power of saying yes to support, community and connection

🌱 Why confidence grows when you act like a business owner, even when imposter feelings show up

If you’re in a season of change, second-guessing your path or simply craving more alignment in your work, Sharon’s story is a gentle reminder that it’s never too late to begin again. You get to shape a business that feels like yours, one choice at a time.

Resources and Links:

🌱 Come join Adrienne and the Seed VA community:

Website: www.seedvirtualassistants.com.au

Instagram: @seedvirtualassistants

Facebook Group: Seed VA – Australian Virtual Assistant Community

Want to learn more about the Inner Circle?

The Inner Circle is a high-touch membership for VAs and OBMs who want to grow with intention, feel supported and stay connected.

Learn more: www.seedvirtualassistants.com.au/innercircle

📲 Connect with Sharon Ella and Ella & Co Creative:

Instagram: @ellaandcocreative

Website: www.ellaandcocreative.com.au

If this episode made you feel a little more hopeful, or reminded you that you’re not alone, pass it on to a fellow business bestie. And don’t forget to follow the show so you never miss what’s next on Seed to Success. 🌱