Messaging That Attracts High Value Clients: A Conversation with Tahnée Sanders

Ever found yourself trying to explain what you do… and watching the other person’s eyes glaze over? Or maybe you’ve had that gut feeling that your website, socials, or service descriptions aren’t quite saying what you mean or attracting the clients you really want to work with?  

If you’ve been second guessing your messaging or wondering why the right clients aren’t knocking, this episode is a supportive, eye-opening guide to getting clear and confident with your words.  

In this episode, host Adrienne Donnelly chats with Tahnée Sanders, founder of The Strategy Studio. With a background in journalism, content strategy, and creative direction, Tahnée helps female founders clarify and communicate their value through messaging strategy, copywriting, and AI powered content tools. Together, they dive into the role language plays in attracting aligned clients, setting boundaries, and growing a business that feels truly good.  

You’ll hear about:   
- Why clear, confident messaging is your most powerful business tool   
- How to stop convincing and start connecting with the right clients   
- Tips for identifying your dream clients (hint: it’s not just about income)   
- Why niching isn’t always about industry and what to focus on instead   
- A simple shift from features to benefits that can change everything  

There’s no perfect script or one size fits all strategy and that’s the beauty of it. You’re allowed to grow, shift, and refine your messaging as you evolve. The most important part? Let your words sound like you. The more your message reflects your value, the more your dream clients will see it too.  

Join the Seed VA community: 
Website: seedvirtualassistants.com.au 
Instagram: @seedvirtualassistants 
Facebook Group: Seed VA – Australian Virtual Assistant Community  

Learn more about the Inner Circle:  seedvirtualassistants.com.au/innercircle  

Connect with Tahnée Saunders and The Strategy Studio: 
Website: www.thestrategystudio.com
Instagram: @thestrategystudio
LinkedIn: Tahnée Sanders  

Recommended Reading: Oversubscribed by Daniel Priestley – a brilliant read on building demand for your services and becoming the go-to in your niche. Grab it here: Oversubscribed  

This episode is sponsored by Ready to Boss Legal.  Ready to Boss Legal offers practical, easy-to-use legal templates made for online business owners. Use code SEED10 for 10% off. Visit: readytobosslegal.com 

If this episode made you feel a little less alone or gave you something to think about, share it with a fellow business bestie. And don’t forget to subscribe so you never miss what’s new on Seed to Success.